Data Masking

Data Masking

Why is Data Masking needed?

Data masking in SAP safeguards confidential information, ensures compliance, prevents insider misuse, supports testing, and protects customer trust across enterprise systems.

Value Delivered by DataNub Add‑Ons

Security & Compliance

AI-driven masking safeguards critical information, meeting global regulations while reducing risk exposure.

Efficiency & Automation

Eliminate manual process with intelligent masking that streamlines workflows & enables faster business outcomes.

Trust & Innovation

By securing data at every layer, enterprises gain the confidence to innovate and expand globally.

Key Use Cases

Meeting Global Standards with Ease
Ensure GDPR, HIPAA and SOX compliance by masking sensitive data across systems without disrupting workflows.
Protect Data in Non-Production Environments
Enable developers and testers to work with realistic datasets while keeping customer information secure
Secure Data Across Hybrid Landscapes
Mask sensitive information seamlessly across SAP, Odoo, and cloud platforms to prevent unauthorized exposure
Unlock Insights Without Risk
Empower analysts with anonymized datasets that preserve accuracy while protecting privacy and trust

Product Demo

Features

AI + Security

AI-Powered Data Masking for Tomorrow’s Enterprise.

Mask Data. Unlock Confidence.

Trust + Transformation

Future-Ready Innovation

Beyond Protection: Data Masking for Transformation.

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Audit in Action

DataNub Vs Rest of the Market

Category
Compliance Coverage
Secure Testing & Development
Analytics & Business Intelligence
Ease of Use
Audit & Logging
End-to-End Automation
DataNub
Comprehensive masking for GDPR, HIPAA, SOX across all environments; no workflow disruption.
Enables realistic datasets to be used in non-production while ensuring customer data privacy.
Delivers anonymized datasets that maintain accuracy for analytics, protecting privacy and trust.
Designed for seamless integration with minimal disruption to existing workflows.
Full audit trails with every access change reviewed, approved, and logged.
AI-driven workflows automate detection, access control, and risk remediation.
Rest of the Market
Generally, it supports major compliance standards but may require manual integration and can disrupt workflows.
Often provides basic masking but may lack support for realistic test data or require additional configuration.
May anonymize data but can reduce dataset utility for analytics or require custom solutions.
It can involve complex setup and impact operational workflows during deployment.
Audit capabilities vary; some solutions lack end-to-end visibility or automated logging.
Automation is often partial, requiring manual intervention for approval and risk management.

Customer References

Blogs

Make Sure to create the mandatory/ required user group in IAS and map them to corresponding role connection in BTP,
SAP Identity Access Governance (IAG) is a cloud-based service that enables you to manage the identity lifecycle and access rights
In the age of global business transformation, enterprises increasingly manage content across multiple languages and regions. SAP Business Technology Platform

Unified Add-Ons for Governance and Integration

Extend SAP GRC with powerful compliance solutions while streamlining enterprise workflows through seamless integration add‑ons—delivering trust, agility and connectivity in one suite.
Datanub | Add On Form
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